What Does Google’s Chrome Launch Mean to Marketers?


Google launches today its own web browser, called Chrome, designed to make it faster to browse the Web and easier to run applications without downloading software to a computer.

(Apparently, however, launching today means at some point today... It’s no where to be found yet.)

What does this mean to today’s marketer? Nothing in the near term. Google’s latest salvo in its war with Microsoft for world dominance simply lays the groundwork for future battles that will absolutely affect marketing – and of course, websites and applications.

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